Category Archives: Articles

5 ways to keep your brand audience engaged for longer

Performance Marketing World just shared an article featuring Biites’ Commercial Director, Ash Stedman, giving brands[...]

Is Branded Entertainment The Future Of Advertising?

Will brands really go from being advertisers to entertainers? Is the traditional marketing funnel outdated[...]

3 questions to ask yourself before distributing longform branded video content in 2022

Trying to generate short-term impressions and data to create followers is not the right approach[...]

Long-form video distribution

Trying to generate short-term impressions and data to create followers is not the right approach[...]

Disrupting the attention economy

Solving the problem of the ‘attention economy’ is not an easy fix. Ash Stedman, Commercial Director[...]

Long-form storytelling: The new paradigm shift for marketers

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Biites, a global branded content platform, secures funding from FirstPartyCapital to fuel international expansion

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Biites is among the 16 hottest live-streaming startups in 2021, according to Europe’s biggest venture capitalists

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3 branded content trends to keep an eye on in 2021

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Why you should add Branded Entertainment to your marketing-mix

Did you know that Branded Entertainment is an old marketing discipline? But one that has[...]